Marketing Your Golf Club Workshops

There is little doubt that the vast majority of golf clubs in England are finding that commercial pressures are greater today than perhaps they have ever been. The last EGU Golf Club Membership Survey highlighted a number of key issues facing golf club managers, owners and committees, including:

· Total club membership numbers are static
· There is an increasing number of clubs actively seeking new members
· Attracting casual green fee customers, society and corporate days is becoming more and more competitive.

Hence the launch of the EGU Marketing Support Services

The EGU Club Services team is providing a support service, which will include resources for EGU affiliated clubs to tap into and in turn help them improve their marketing techniques and effectiveness.

This support service will be delivered through two core elements:

· Marketing Workshops and
· Marketing Support Online

These services will be produced and delivered in conjunction with our partners Golf Unlimited. With over 10 years experience of working in the golf media the Golf Unlimited team are ‘up to speed’ with the current trends and issues in our industry.

If your golf club needs 1) a marketing plan, 2) to acquire & retain members, 3) to increase your visitor business 4) to develop an e-marketing plan then you should register your place at one of our workshops, the details of which can be found on the attached invitation.

For a registration form & Agenda please click here. Alternatively, if you require more information please contact the EGU Club Services Team on 01526 354500 or to email click here. 

Developing your Golf Club Membership (initiatives worthy of consideration)

Golf Club Open Days